Tree Map

A Tree Map is a visualization tool that’s used in business intelligence to display data in a set of nested rectangles. Each rectangle, or ‘branch’, represents a category of data, and the size and color of each rectangle indicate different values or metrics. It’s like looking at a family tree, but instead of relatives, each branch shows a piece of information about a business, like sales figures for different products.

Tree Maps are handy for spotting patterns and comparing proportions at a glance. For example, a company might use a Tree Map to quickly see which product categories are the most profitable. The biggest rectangles would draw your eye first, showing you the top performers without getting lost in a forest of numbers. The colors can show more detail, like which products are above or below certain sales targets.

This tool helps businesses make sense of complex data by breaking it down into a simple, visual format. It can be a powerful way to present data in reports and meetings, making it easier for people to understand and make decisions based on that data. Tree Maps turn rows of data into a colorful visual story, highlighting the important parts so businesses can focus on what matters.