Non-Volatile Memory

Non-volatile memory, or NVM, is a type of computer memory that keeps its data safe even when the power is turned off. Think of it like writing something important down on a sticky note and sticking it on your fridge, instead of just trying to remember it—your notes will still be there in the morning, even after you sleep. In the world of business intelligence and data analytics, this is super handy as it means information, like customer sales data or product inventory levels, won’t disappear when computers are shut down or if there’s a power cut.

This enduring quality of non-volatile memory makes it ideal for storing the large amounts of data that businesses collect and analyze. Devices like flash drives, solid-state drives (SSDs), and other forms of non-volatile memory are used every day to keep data readily accessible for analysis but safe from the risks of being lost due to power issues.

Non-volatile memory plays a critical role in data analytics because it ensures that data used for making business decisions is preserved. For businesses, it’s all about reliability and the assurance that when they tap into their data for insights, it’s going to be there, safe and sound, just like the notes on your fridge.